Campbell Soup Company (CPB)
Consumer Defensive
- Fundamental
- 2
- Sentiment
- 2
- Technical
- 1
Do Nothing: fundamentalScore 2 and qualitativeScore 2 are both below the required floor of 3 (strategy requires both >= 3 before any bullish entry); additionally, no run-date source in a partial run (runDate absent; inherited currentDate 2026-09-11 untrusted), so chart and event windows cannot be anchored.
Company overview
Campbell Soup Company is a global producer and marketer of food and beverage products, operating through Meals & Beverages and Snacks divisions. Its offerings include soups, broths, sauces, juices, and snacks under brands like Campbell's, Swanson, Prego, V8, and Pepperidge Farm. The company distributes its products through various retail and e-commerce channels.
Fundamental
weakCampbell's faces declining earnings and elevated leverage, with recent dividend cuts to manage debt.
Campbell's is a stable cash generator with a real earnings problem: FY2026 sales fell 5%, EBITDA fell 20% and EPS fell 35%, with management guiding another down year for FY2027 and cutting the dividend 36% to accelerate debt reduction. Leverage is elevated (net debt/EBITDA 5.3x, current ratio 0.82, Altman Z 1.51) although covenants are comfortably met and liquidity is adequate (unused $1.85B revolver). Valuation looks optically cheap (FCF yield about 10.9%, DCF upside above 80%) but analyst consensus sits below the market price. The SEC review shows no going-concern or covenant distress. Verdict: weak and deteriorating financials with elevated risk - a watchlist name until the earnings decline stabilizes or leverage inflects lower.
Sentiment
weakMedia sentiment is negative following earnings misses and a dividend cut, with no positive catalysts.
Dominant near-term drivers are the 2026-09-03 Q4 FY2026 print (Q4 sales −8%, snacks −12%, below-consensus FY2027 guidance, shares −7%) and the simultaneous 36% dividend cut to $0.25 to accelerate debt reduction — both announced-confidence, trailing 8 days, partially priced in — against a determinate deterioration in media sentiment from +0.24 (30–90d baseline) to −0.35 (14-day window). No severe red flags fired, but the moderate flag for sharply deteriorating sentiment with no offsetting bullish catalyst fires (moderate red-flag cap applied), and with no rewarded bullish element the setup reads weak/bearish rather than mixed.
Technical
very weakThe stock is in a downtrend, trading below key moving averages with bearish momentum indicators.
Bearish and broken structure on the last analyzed bar (2026-09-10): price 20.94 trades below SMA20 (23.02), SMA50 (22.65), SMA200 (23.96), EMA9/21 (22.20/22.63) and daily VWAP (21.38). ADX 47.2 with price under all moving averages signals a strong DOWN trend, not bullish strength. MACD has just crossed negative (line -0.27 vs signal 0.04, histogram -0.31). RSI14 34.7 is weak (not yet oversold); Williams %R -93 is oversold and could support only a reflexive bounce. Volume distribution is bearish post the 09-03 earnings collapse (37.5M shares on 09-03, heavy down-day volume through 09-10). No tradable long pattern qualifies; the trade is additionally blocked upstream and by the missing run-date source.
You’re looking at 2026-09-11 — more than 2 trading days ago.
Subscribers saw this then, and see today’s score, verdict and trade plan now.
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Not financial advice. For informational and educational purposes only.

